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Irish Wedding News

17/11/2016

Ireland Launches Campaign On Domestic Violence

Frances Fitzgerald TD, Tánaiste and Minister for Justice and Equality in Ireland, has launched a new national awareness campaign, 'What would you do?'.

The campaign is part of the Second National Strategy on Domestic, Sexual and Gender-based Violence 2016-2021.

The campaign is one of the key actions of the strategy.

Ms Fitzgerald secured funding of €950,000 for 2016 and 2017 to run the campaign, while funding of €200,000 has been awarded under the Dormant Accounts Fund to localise the campaign in 2016 and 2017.

Subject to funding being made available, it is intended that the campaign will run for a period of six years, up to 2021. The first three years will focus on domestic violence and will be followed by three years dealing with sexual violence, however elements of each violence will feature in both phases of the campaign.

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The aim is to increase the awareness of domestic and sexual violence, to bring about a change in long established societal behaviours and attitudes and to activate bystanders with the aim of decreasing and preventing this violence. It recognises that both women and men are victims of such crimes.

The Tánaiste said: "This campaign calls on us as relatives, friends neighbours, bystanders and witnesses to collectively say that this violence is not right and it must stop.

"It is an opportunity for each of us to start a conversation about what we would do if we came across situations such as those in the TV and radio ads. It is is about prevention. It is about empowerment and it's about support. It offers hope and support to victims of such violence and it empowers us as witnesses to such violence to find out what we can do to help stop domestic violence and to support people who are caught up in this most devastating of human experiences."

For further information and advice, visit the campaign website here.

(JP/LM)

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"Frances Fitzgerald TD, Tánaiste and Minister for Justice and Equality in Ireland, has launched a new national awareness campaign, 'What would you do?'."